Marketing — Job Descriptions & Interview Questions

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For each job title, you get more than just a sample job description. You get a complete job-specific hiring kit that you can use as is or customize to fit your needs:

Job Advertisement ready to place online or in the newspaper to attract the best candidates,
Job Description with built-in table and expert analysis to help you determine the position’s overtime exemption classification as well as eligibility for possible ADA accommodations (if needed),
Job-Specific Interview Questions written for each position to assess an applicant’s ability to meet the skills and experience required for that job,
Library of 200 General Interview Questions that can be used for any job to judge an applicant’s suitability for the position in such areas as attention to detail, flexibility, initiative, integrity, interpersonal skills, leadership, and more,
50 illegal interview questions that should never be asked of candidates,
FLSA overtime classification regulations that you can refer to when determining the proper classification of a job to avoid unpaid overtime class action lawsuits,
Applicant Comparison Form to help choose the best applicant and avoid any charges of discrimination or favoritism.

Click on any job title below to access your free job description.

Market Research Manager

OVERVIEW: Analyzes marketing problems and opportunities, and coordinates the preparation and procurement of materials for successful packaging, advertising, and promotion of company products.

Market Researcher

OVERVIEW: Researches and analyzes market data to identify marketing opportunities and resolve marketing problems. Assists the Marketing manager in all planning operations and maintains the company's marketing database on a daily basis.

Marketing Associate

OVERVIEW: Performs daily maintenance of the company's marketing database, including catalogs, key codes, and customer/prospect files. Follows up on questions submitted by customers, and assists Marketing manager in all planning operations.

Marketing Communications Specialist

OVERVIEW: Assists sales and marketing management with communications media and advertising materials to effectively represent and publicize the company's products and services to customers and prospects.

Marketing Director

OVERVIEW: Responsible for the development and implementation of the marketing/sales aspects of the annual corporate business plan. Directs and coordinates all operations of the Marketing and Telemarketing departments.

Marketing Manager

OVERVIEW: Develops and coordinates all marketing, sales, and promotional efforts on behalf of the company and its product lines. Coordinates marketing activities to assure growth, product/service development, internal communications, quality control, profitability, and operating cost efficiency.

Product Manager

OVERVIEW: Determines customers' needs and identifies potential products by developing marketing strategies and determining specifications, pricing, and manufacturing timetables. Works closely with the Engineering and Manufacturing departments to establish production and sales costs, and delivery schedules.

Sales Promotion Manager

OVERVIEW: Monitors, coordinates, and assumes responsibility for producing written and visual promotional materials. Controls internal and external production schedules. Writes and designs promotional letters, brochures, and video scripts. Schedules and assigns Marketing employees for promotion work, follows up on work results, and reviews merchandising activities to determine staffing needs and additional sales promotion programs.

Senior Marketing Analyst

OVERVIEW: Performs a range of functions in support of market research, customer service monitoring, market assessment, and promotion program evaluation activities.

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Marketing — Job Descriptions & Interview Questions